In the Pink Sports

Women's Sports are Surging

Mara Flynn Cassidy Season 1 Episode 2

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0:00 | 8:24

Women’s sports are entering a historic new era — and this week’s episode of In the Pink Sports breaks down exactly why.

Host Mara Flynn Cassidy takes you through the biggest headlines shaping the landscape on Wednesday, March 25, 2026 — including a groundbreaking new deal in women’s basketball, continued momentum in hockey and soccer, and the return of professional women’s baseball after a 72 year absence!

🏀 WNBA CBA SHOCKWAVE

The WNBA has agreed to a historic new collective bargaining agreement that will dramatically reshape the league:

  •  Salaries rising into the $500K+ average range
  •  Minimum salaries jumping above $300K
  •  Supermax deals topping $1 million+
  •  Salary cap increasing to around $7 million per team

We break down what this means for players, teams, and the future of the league — and how stars like Caitlin Clark, A'ja Wilson, and Breanna Stewart are shaping this new era.

🏒 WOMEN’S HOCKEY ON THE RISE

The Professional Women's Hockey League continues to build a strong foundation with growing fan support and emerging rivalries led by stars like Hilary Knight and Marie-Philip Poulin.

⚽ NWSL & GLOBAL SOCCER GROWTH

The National Women's Soccer League continues to expand, with stars like Alex Morgan and Sophia Smith leading the way — while the United States Women's National Soccer Team drives global influence.

⚾ NEW WOMEN’S PRO BASEBALL LEAGUE

A brand-new Women's Pro Baseball League is set to debut in 2026, with teams representing:

  •  New York 
  •  Boston 
  •  Los Angeles 
  •  San Francisco 

All games in the inaugural season will be played at Robin Roberts Stadium, marking the return of professional women’s baseball in the U.S.

💼 WOMEN’S SPORTS BUSINESS BOOM

Investment in women’s sports is surging — from sponsorships to media deals — signaling a major shift in the sports industry.

⭐ ATHLETE TO WATCH

Why Caitlin Clark continues to be the biggest driver of attention and growth across women’s basketball.

⚡ RAPID FIRE FIVE HEADLINES

Quick hits from across the sports world, including:

  •  Rising WNBA TV ratings 
  •  Strong PWHL attendance 
  • NWSL expansion momentum 
  • WPBL launch prep 
  •  Growth in girls’ youth sports participation 

🎧 Why You Should Listen

This episode breaks down one of the most important weeks in women’s sports history, highlighting the financial, cultural, and competitive changes shaping the future.

📣 Follow & Share

Love women’s sports? Follow In the Pink Sports, leave a review, and share this episode with a fellow fan.

Because the future of sports…
 is looking pretty pink. 🎀